February 11, 2000 presentation of:
From Brick-and-Mortar to Click-and-Mortar
As Daisytek International spins off PFSweb, its e-commerce third party
logistics unit, PFSWeb faces some unique opportunities introducing its clients to the
competitive challenges of the Internet world.
Presenter
Mark Layton, President & CEO, PFSweb, Inc., and Chairman of the Board,
Daisytek
Moderator
Jack Kearney, Vice President, Corporate Development, Daisytek International
Panelists (alphabetically)
Ron Goddard, Vice President,, Strategic Planning, Neiman Marcus
Mark Lynd, President & Founder, Vectrix Corporation (dba Vectrix.com)
Gayle Tremblay, Vice President, Neiman Marcus On-line
Panel Overview
An E-commerce pioneer, Layton positioned Daisytek for e-commerce success in the
mid-1990s. As president and CEO he knew Daisytek needed to be at the cutting edge of the
e-revolution. He knew it wasn't sufficient to just be an e-commerce logistics company
without looking at the entire range of business processes faced by both Daisytek and its
customers, whether Internet centered or not.
That's when the third-party logistics business unit, PFSweb, was formed to take
successful "dot-com" concepts and turn them into viable business operations.
"We wanted to be sure e-businesses understood they needed to have everything from
e-soup to e-nuts," Layton said. "The e-business that pays attention to the
details and offers superior service throughout the customer's total e-experience will be
poised to be the profitable e-business winners."
Now, Layton is dedicating his expertise to PFSweb as it separates from Daisytek to
handle order fulfillment and distribution through total e-commerce channels. PFSweb does
it all, "From the click of the mouse to the knock at the house."sm
With no end in sight to the ultimate sales volume that can be generated through
e-commerce, PFSweb is positioned to capitalize on the emerging growth explosion. But in
spite of the opportunity for exponential growth, the competitive and technological
challenges the company faces will determine its ultimate success.
As Layton's new book, ".coms or .bombs - - Strategies for Profit in
e-business," enlightens Internet entrepreneurs, investors and
would-be e-commerce tycoons, Layton addresses the fact that "there was little sanity
applied to the cost of investing in e-business" in the past. He therefore will be
addressing the "4 Critical Factors" (e-mass, e-generation, e-products,
e-experience) he cites in his book for mastering the e-revolution - a strategy used to
attract clients and investors to PFSweb.
PFSWeb Press Release on
Feb. 11 forum